Listen to this article
Estimated 3 minutes
The audio version of this article is generated by AI-based technology. Mispronunciations can occur. We are working with our partners to continually review and improve the results.
Precious metal prices spiked this week, with gold valued at around $7,000 an ounce and silver worth about $150 an ounce, as of Tuesday afternoon.
Soaring prices have led to what Canada Gold founder Chris Pollock calls “a huge increase in customers looking to liquidate bullion they’ve collected over the years.”
Canada Gold, which has 17 locations in Canada and the U.S., saw significant lineups at its two Calgary locations this week.
Pollock recalls when Canada Gold opened its first Calgary location, silver was worth about $15 per ounce, and gold prices had just crossed $1,000 per ounce.
That’s a far cry from the latest numbers.
Gold prices soared to $5,000 US an ounce for the first time largely driven by investors turning to precious metals — often seen as a more steady investment — during a period of global economic uncertainty.
“We’re seeing Canadians who just collected some silver dimes or silver quarters that they saw in their change in decades past … now it’s worth getting close to 100 times the face value on the coins,” Pollock said.
“And so as we see the silver prices climbing, we’re getting an absolute skyrocketing of the demand for customers who are looking for the service that we offer, to give them cash for their silver products.”
But not everyone’s looking to sell right now.
“I’m trying to buy gold, although there’s a long lineup, so it probably won’t be today,” said Charles Richer, one of many people waiting at the northwest Calgary Gold location on Tuesday.

What’s behind the surge in prices?
Experts have pointed to numerous factors influencing precious metal price increases, including rising demand, hedging against inflation, and government institutions investing in gold rather than the U.S. dollar due to geopolitical instability.
Tim Kiladze, a financial reporter for the Globe and Mail, calls the soaring prices and demand “investor pandemonium.”
“In the last few years, gold has really started to take off,” he told CBC Radio’s Calgary Eyeopener.
Calgary Eyeopener8:30Gold reaches record highs
Gold prices continue to skyrocket reaching an historic high this week. We check in with an expert to find out if this trend is here to stay.
“Now you have this crazy demand coming in, while supply is relatively fixed,” Kiladze said. “It’s kind of this perfect storm for gold prices to go up, because it’s just classic business.”
But he says it’s unclear what demand for precious metals will look like in the near future.
“If this narrative keeps forming that this is all a response to the chaos in the U.S. and the lack of security of the U.S. dollar, then maybe it lasts for a while,” he said.
Geopolitical developments in the coming months could have major implications for precious metal prices, Kiladze said.
“Maybe it’s until the midterms in the U.S., when all of a sudden Donald Trump faces a lot of backlash later this year and then has to reverse course. But maybe he doesn’t reverse course,” he said. “There’s lots of unknowns.”


